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Patricia Reiners

Patricia Reiners

Innovation Designer ・ UX Specialist ・ Speaker ・ AI and UX ・ AR/VR

Patricia Reiners

My Job is it to make your UX Design great again

My expertise is forged through years of hands-on experience with Fortune 500 giants and esteemed DAX companies like BMW, Google, and Adobe. In addition, I provide consultancy services to businesses in the realm of future tech, guiding them on how to seamlessly integrate cutting-edge technologies like AI into their workflows and products.

Furthermore, I’m passionate about sharing my knowledge with the design community. I host the popular podcast ‘Future of UX,’ where I engage with renowned designers, sharing insights and exploring the frontiers of design and technology.

With a track record of working with industry leaders and a commitment to advancing the future of user experience and technology, I’m here to drive innovation and success in every project and collaboration.

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TALKS & WORKSHOPS, GUEST COACHING, RETREATS, PANELS, PODCASTS, VIRTUAL & IN-PERSON EVENTS.

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🎥 Behind the scenes of my Generative AI Workshop at UX Prompt!  In October, I hosted a workshop all about integrating generative AI tools into the UX design process. The goal was to help designers explore how to use these tools for everyday tasks while boosting creativity and efficiency.  Participants tackled a real-world design challenge, moving step by step from the problem to the solution. Along the way, they explored, tested, and implemented various AI tools. It sparked amazing discussions, creative solutions, and lots of learning!
Here are 3 tips for designers to integrate AI tools into their workflow:  1️⃣ Streamline repetitive tasks 🛠️
* Use text generation tools like ChatGPT to create user personas, generate design descriptions, or draft project briefs.
* Automate documentation or reporting with AI to save time.
* Try tools like Notion AI or Jasper for organizing and refining content effortlessly.  2️⃣ Enhance visuals and ideation 🎨
* Use tools like MidJourney or DALL·E to create quick mood boards or concept illustrations.
* Experiment with AI-driven prototyping tools like Uizard or Figma plugins to iterate faster.
* Start with rough sketches or ideas and see how AI evolves them into polished visuals.  3️⃣ Collaborate smarter, not harder 🤝
* Share AI-generated drafts or prototypes with your team for feedback and refinement.
* Use brainstorming tools like Miro with AI assistants to spark ideas during workshops.
* Always review AI outputs critically to ensure they align with your design goals and user needs.  Would you like more tips or tool recommendations? Let me know in the comments!
💡 The skills that set great UX designers apart are evolving fast.  As we look ahead to 2025, there are a few emerging must-haves—but let’s not forget, some basics are still as important as ever. Here are five critical skills every UX designer should focus on, plus tips on how to develop them:  1️⃣ Designing Beyond Screens
At some point we might be moving past traditional interfaces to wearables, AR, and voice-driven experiences. These technologies demand new ways of thinking about interaction. 
👉 How to get started: Experiment with tools like Figma XR or Unity for prototyping AR/VR experiences. Spend time observing how people use voice assistants in daily life.  2️⃣ Collaborating with AI
Generative AI isn’t replacing designers—it’s augmenting us. From ideating to automating tasks, AI tools are helping us. We need to speed up because the flows, especially from AI-enhances tools are not linear, theory are complex and to prototype we need to speed up.
👉 How to get started: Learn the basics of prompt engineering and get hands-on with AI-driven design tools. Then, sharpen your UX research and strategy skills—these are less likely to be automated.  3️⃣ Building User Trust
With digital misinformation everywhere, designing for transparency and ethics is non-negotiable. Trust will be the currency of future UX.
👉 How to get started: Study ethical design principles and brush up on data privacy and accessibility laws. Run design audits to spot and eliminate dark patterns in your own work.  4️⃣ Embracing Sustainability
Sustainable design isn’t a trend—it’s an expectation. Users and companies alike are demanding eco-friendly solutions.
👉 How to get started: Dive into books or courses on sustainable design practices. Incorporate lifecycle thinking into your workflows and collaborate with teams to reduce digital carbon footprints.  5️⃣ Talk Business 
The best designs don’t just look good—they drive business impact. Knowing how to align your work with business goals makes you indispensable.
👉 How to get started:  Learn to communicate the ROI of your designs to stakeholders.  P.S. There’s a fresh episode on The Future of UX podcast all about it. 🎙️
🔜 generative Interfaces 💥📲  You ever opened an app and thought, *“Why doesn’t this feel like it’s made for me?”*  But lets start from the beginning: something that’s becoming super normal these days: using AI to create content. Whether it’s with ChatGPT, MidJourney, Runway ML, or notebook ml. AI tools have made it ridiculously easy to generate everything from text to visuals—even entire podcasts. Crazy, right? 🤯  But here’s the real question: *What’s next?* 🤔  Lately, I’ve been thinking about this a lot and I  think it’s generative interfaces. Imagine an app that doesn’t just give you what you’re looking for but *adapts itself* to how you like things.  - Into minimalist design? It strips away the noise.
- More of a visual thinker? You get bold images and way less text.  It’s like the app evolves with you. Sounds kind of wild, right?  But here’s where my head’s at: What does this mean for us as UX designers? Do we start designing less for a “target audience” and more for this *constant evolution*? How do we even test that?  I don’t have all the answers yet, but it’s something I can’t stop thinking about. Is this the future we’ve been working towards—or just one more layer of complexity?  What’s your take? Would love to hear how you see this playing out.  👉 want to learn more? Listen to the Future of UX podcast episode 💥 just comment “podcast” and I send you the link directly to your inbox 📥
„Is it too late to start in UX? Absolutely not. 🚫“  The truth? The perfect time to start in UX is now, especially with AI reshaping the industry. Forget the doom and gloom—layoffs, hiring freezes, whatever. Focus on what actually matters.  1️⃣ Embrace AI 🤖
AI isn’t replacing designers—it’s empowering us.
✅ Examples:  Use ChatGPT or Claude.ai to streamline tasks like writing personas or user research.
Brainstorm visuals with MidJourney or DALL·E.
Explore tools like Galileo.ai, Visily, or Wizard to prototype faster.
💡 Resources: ChatGPT, Figma plugins (e.g., Magician), and AI for Designers (course coming soon!).  2️⃣ Network Like a Pro 🌐
Networking is a must—both online and offline.
✅ Examples:  Attend local events (check Meetup.com, UX Camp Europe, or Ladies that UX).
Join online communities like the ones from @ux.collection or @anfisign  or participate in Behance challenges.
Contribute to open-source projects on GitHub.
💡 Resources: Meetup.com, Dribbble, Behance, Networking for People Who Hate Networking by Devora Zack.  3️⃣ Adopt a Growth Mindset 🌱
Stay adaptable—tech evolves fast.
✅ Examples:
Learn one AI tool a month or revisit UX basics like accessibility.
Attend hackathons to build skills quickly.
💡 Resources: Mindset by Carol Dweck, NNGroup Articles, Figma crash courses on YouTube.  4️⃣ Invest in Soft Skills 🛠️
Soft skills are just as important as technical ones.
✅ Examples:  Practice presentations within your team.
Use platforms like Instagram to share your design process.
💡 Resources: Articulating Design Decisions by Tom Greever, Toastmasters International for public speaking.  5️⃣ Build Your Portfolio 💼
Your portfolio should showcase how you solve problems—not just pretty designs.
✅ Examples:  Volunteer for nonprofits (e.g., redesign a charity’s website).
Share conceptual case studies on Behance—it worked wonders for me!
💡 Resources: Catchafire (volunteer gigs), AngelList (internships), Show Your Work! by Austin Kleon.  💬 What’s your biggest UX challenge right now? Or your top tip for beginners? Let’s chat below! 👇
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