As part of my future city design project, I redesigned the Jump bike experience by uber. Bike rides are extremely sustainable and correlate with the quality of a city. I am seeing a lot of opportunities in the whole experience and decided to create a future concept for this experience. I started with research — not only analyzing the jump bike experience today but also checking articles and ratings online as well as conducting my own guerilla qualitative research interviews. This helps me to come up with new opportunity areas.